In my Internet Marketing class I speak about real estate search engines and the social networking aspect of posting listings on sites like Zillow and Trulia. Why? Both of these sites have creeped up into the most viewed real estate sites in the real estate vertical, beating out most of the national brands. Check out these statistics by clicking here. They are located on REALTOR.COM Why again? Because they provide content that they consumer likes. The consumer is driving our industry to consider what content is important and offer it to our clients. One main issue with Zillow over the last two years has been the reliability of the zestimate. Instead of my trying to explain how they arrive at the zestimate. click here to read the details.
This is an estimate of a homes value based on town records data. This has vastly improved over the last six months. Here is a video with Lloyd Frank of Zillow. Enjoy!
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March 3rd, 2008 at 3:33 am
[...] TeachEng.us wrote an interesting post today onHere’s a quick excerptZillow chats on the accuracy of their “Zestimate” In my Internet Marketing class I speak about real estate search engines and the social networking aspect of posting listings on sites like Zillow and Trulia. Why? Both of these sites have creeped up into the most viewed real estate sites in the real estate vertical, beating out most of the national brands. Check out these statistics by clicking here. They are located on REALTOR.COM Why again? Because they provide content that they consumer lik [...]
March 3rd, 2008 at 4:06 am
[...] chats on the accuracy of their “Zestimate” Chris wrote an interesting post today onHere’s a quick excerptIn my Internet Marketing class I [...]
March 3rd, 2008 at 3:38 pm
A great interview. What better way than from the horses mouth to let clients know Zillows Zestamates are a starting point of value and not necesarly on the target.
March 4th, 2008 at 11:41 pm
Irene, Guess it just took time for everyone to get on the same page with this site. The consumer visits it as much as they do Realtor.com so they are doing something right.